top of page



Last updated: 28 July 2020



This is the cookie policy for Nü Smile Ltd, accessible from, including our sub-domains and other sites we own and operate.

This Cookies Policy explains what Cookies are and how we use them. You should read this policy so you can understand what type of cookies we use, or the information we collect using Cookies and how that information is used. Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from Cookies.


For further information on how we use, store and keep your personal data secure, see our Privacy Policy.

Contact Details

Nü Smile Ltd is a company incorporated in England and Wales with registered number 12688274 whose registered address is 80 Cardiff Rd, Barry, CF63 2NW, Vale of Glamorgan, Wales and it operates the website

If you have additional questions or require more information about our Cookie Policy, contact Nü Smile Ltd by email completing the form on the ‘Contact’ section of our website.


For the purposes of this Cookies Policy:

Company (referred to as either "the Company", "We", "Us" or "Our" in this Cookies Policy) refers to Nü Smile Ltd, 80 Cardiff Road, Barry, CF63 2NW, United Kingdom, Wales.

You means the individual accessing or using the website, or a company, or any legal entity on behalf of which such individual is accessing or using the website, as applicable.

This page describes what information cookies gather, how we use it and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored however, this may downgrade or 'break' certain elements of the websites functionality.

What do I need to know about cookies?

There are different types of cookies and they are used for different purposes.

Below you can read about what a cookie is, the difference between first and third party cookies and session cookies vs. persistent cookies and what types of cookies we use on our website and why.

What are Cookies?

As with this website, it is common practice that almost all professional websites use cookies.  A cookie is a small file of data that is downloaded to your computer when you visit a website and typically contains information about the website itself, a unique identifier that allows the site to recognise your web browser when you return, additional data that serves the purpose of the cookie, and the lifespan of the cookie itself.

Cookies enable features such as logging in, track usage such as analytics, store settings such as time-zone and personalise your content such as advertising and language.

A good source of information on what cookies are used for on websites and how to manage them properly can be found at the following website All About Cookies.

Session cookies and persistent cookies

Cookies can be "Persistent" or "Session" Cookies. 

Persistent (permanent or stored) Cookies remain on your personal computer or mobile device when you go offline until they expire (at a set expiration date) or until they are deleted. These cookies are used to collect identifying information about the user, such as web surfing behaviour or user preferences for a specific site. 


Session (transient) Cookies are deleted as soon as you close your web browser. These cookies typically store information in the form of a session identification that does not personally identify the user. Session cookies are used to remember detail such as what a user puts in their basket when they are browsing a site.

What’s the difference between first and third party cookies?

First party cookies are cookies are set by the website that you are visiting and it's only this website that can access and read these cookies.

Third party cookies are set by someone other than the owner of the website you’re visiting. Cookies set by other sites and companies (ie. third parties) can be used to track you on other websites that use the same third-party service.

How We Use Cookies?

Unfortunately, in most cases there is no industry standard options for disabling cookies without completely disabling the functionality and features they add to this site. It is recommended that you leave on all cookies if you are not sure whether you need them or not in case they are used to provide a service that you use.

Our company is hosted on the platform. provides us with the online platform that allows us to sell our products and services to you. Wix uses cookies to provide a great experience for our visitors and customers, identify our registered members, to monitor and analyse the performance, operation and effectiveness of Wix's platform and to ensure our platform is secure and safe to use. 

The Cookies We Set

We use cookies for a variety of reasons detailed below:

Account Related Cookies
If you create an account with us then we will use cookies for the management of the signup process and general administration. These cookies will usually be deleted when you log out however in some cases they may remain afterwards to remember your site preferences when logged out.

Login Related Cookies
We use cookies when you are logged in so that we can remember this fact. This prevents you from having to log in every single time you visit a new page. These cookies are typically removed or cleared when you log out to ensure that you can only access restricted features and areas when logged in.

Orders Processing Related Cookies
This site offers e-commerce or payment facilities and some cookies are essential to ensure that your order is remembered between pages so that we can process it properly.

Forms Related Cookies
When you submit data through a form such as those found on contact pages or comment forms cookies may be set to remember your user details for future correspondence.

Site Preferences Cookies
In order to provide you with a great experience  on this site (such as language and time-zone settings) we provide the functionality to set your preferences for how this site runs when you use it. In order to remember your preferences we need to set cookies so that this information can be called whenever you interact with a page affected by your preferences.

Site Analytical cookies
Analytical cookies gather statistics. We use this information to make our website even better. The information collected via the analytical cookies track how you use our website during your visit. It helps us understand visitor usage patterns, identify, and diagnose problems or errors you may encounter, and make better strategic decisions in improving the website experience.

Marketing cookies
Marketing cookies are used in determining what promotional content is more relevant and appropriate to you and your interests. Websites may use them to deliver targeted advertising or to limit the number of times you see an advertisement. This helps companies improve the effectiveness of their campaigns, and the quality of content presented to you. These cookies may be set by the website you’re visiting (first-party) or by third-party services. Marketing cookies set by third-parties may be used to track you on other websites that use the same third-party service.

Third Party Cookies
In some special cases we also use cookies provided by trusted third parties. The following section details some of the third party cookies you may encounter through this site.

This site uses Google Analytics which is one of the most widespread and trusted analytics solution on the web for helping us to understand how you use the site and ways that we can improve your experience. These cookies may track things such as how long you spend on the site and the pages that you visit so we can continue to produce engaging content.

For more information on Google Analytics cookies, see the official Google Analytics page.

We also use social media buttons and/or plugins on this site that allow you to connect with your social network in various ways. For these to work the following social media sites including; Facebook and Instagram will set cookies through our site which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.

Please note that we can’t control what these third party provides do in regards to these cookies.

Disabling Cookies

You can prevent the setting of cookies by adjusting the settings on your browser (please visit your web browser's official web pages). Be aware that disabling cookies will affect the functionality of this and many other websites that you visit. Disabling cookies usually results in disabling certain functionality and features of the website and therefore, you may experience some inconvenience in your use of the website therefore, it is recommended that you do not disable cookies.

If you prefer to avoid the use of Cookies on the website, first you must disable the use of cookies in your browser and then delete the Cookies saved in your browser associated with this website. You may use this option for preventing the use of Cookies at any time.

If you would like to delete Cookies or instruct your web browser to delete or refuse Cookies, please visit the help pages of your web browser.

To find out how to manage your cookies using browser settings for the most popular browsers see below:

Back to Top

Cookie Top
bottom of page